Online Copywriting
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Our first makeover focused on the high visibility SEO-focused site, SEOmoz.org. Rand was looking to generate paid subscriptions from “cold” prospects, visitors who generally didn’t have a SEOmoz relationship already established.Today’s makeover is for Brian Armstrong’s book, Breaking Free. Although his page is converting at a pretty respectable rate, he’d like to sell more books, [.]
Editor’s Note: Last week, Muhammad Saleem submitted an article to Copyblogger on how to incorporate brevity into your writing. I decided to break up the article into two parts, and demonstrate that with the use of:(1) a descriptive headline;(2) a short anecdote,(3) a famous quote from Strunk and White, and(4) a link to another [.]
Last week, quite a few people wondered if they’d get to see any real-life results based on Roberta’s critique of the SEOmoz Premium Membership landing page. We already knew the answer, because Rand, Roberta and I had cooked up a more elaborate plan weeks ago. We had to keep quiet until today, but now I [.]
We’ve spent a lot of time exploring the copy and design techniques that drive successful landing pages. But do you know how to best measure your success?That’s the focus of a most excellent article I read in Practical Ecommerce, Measuring Conversion Success: What are the key areas to watch when trying to keep visitors’ attention?I’ve [.]
Don’t be overwhelmed in your search for online copywriting . Rich Schefren or Ken Evoy can help you, and we have an abundance of related information on our website. Our information and resources has been gathered especially for people who need online copywriting . You don’t have to this alone; let us help you.
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Writing For the Web Seminar: Persuasive online copywritingConversion Rate Marketing - Future Now persuades your prospects to take action
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