February 2008
You are currently browsing the articles from Killer Copywriting Blog written in the month of February 2008.


Everyone loves free stuff, right? Here are three quality things that will make your weekend better, and you won’t even have to open your wallet.The Medici EffectRemember when I mentioned the book The Medici Effect in my content crossroads post? Well, author Frans Johansson has released the entire book online in PDF format on The [.]
Keyword research can be the difference between a successful blog and one that goes nowhere, but it often seems as if many bloggers think it’s something that doesn’t apply to them, or is “only for SEO.” To the contrary, keyword research goes way beyond search engine optimization, and is all about discovering what real live [.]
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Written by admin on February 26th, 2008 with no comments.
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We live in the information age. And boy do we get blasted with information. It?s dumped on us by the truckload. Three pounds of stuff in the mailbox a day. 507 TV channels to flip through to find the weather report. 623 e-mail messages selling male enhancement pills. And that?s only a fraction of the [.]
This post is by Holly Buchanan.How many times have you sat down to write a piece of copy and the ideas simply did not flow? It used to happen to me a lot, until I started working with personas. Personas are a copywriter?s best friend for so many reasons, but two of [.]

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[edit]. Copywriters. copywriters can contribute words and ideas to print ads, mail-order catalogs, billboards, commercials, brochures, postcards, online sites, e-mail, letters .
Written by admin on February 26th, 2008 with no comments.
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This post is by Michael Stelzner.Looking for a credible source to strengthen your article, blog post or white paper? Need a quote from an expert to bolster your case?There’s an excellent source you may not have considered?LinkedIn. Chances are you have received dozens of emails from friends, colleagues and total strangers asking you to join [.]
Keyword research can be the difference between a successful blog and one that goes nowhere, but it often seems as if many bloggers think it’s something that doesn’t apply to them, or is “only for SEO.” To the contrary, keyword research goes way beyond search engine optimization, and is all about discovering what real live [.]
This post is by Maeve Maddox.By definition a pun is “a play on words.” The “play” may be on the sound of a word or the similarity of a phrase to a well-known saying. Sometimes the pronunciation being played on is a stretch and deserves a groan, but sometimes the relationship is extremely apt and [.]
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Written by admin on February 25th, 2008 with no comments.
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