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Is content king?To me, that seems like a silly question. ?Content is king? is a metaphor, but apparently not a very good one.A good metaphor creates instant understanding. Given the amount of confusion and debate the phrase ?content is king? kicks up, it?s not doing all that great a job in the instant-understanding department.I think [.]

Now that?s an odd question, right?We all know that websites don?t smell (at least not literally).But if you?ll bear with me, I?d like to demonstrate the importance of emotion in your copy, and what types of emotional imagery your copy needs to conjure up.To understand why emotion matters so much when selling online, all you [.]

Have you ever stood in a store with something in your hand and then looked up to see if there was a clerk nearby you could ask for help?Sure you have. We all have. Good help is hard to find.Companies have been cutting costs by moving towards self-serve more than ever. Depending on where you [.]

Power internet copywriting Power Copywriting For The Internet By Bob Serling *. Apostille *. email marketing *. Buy Optin Email Lists by Zip . SEO stands for “Search Engine Optimization”, the process that aims to create or revise Internet .

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